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[How we work]

THE 12-STEP STUDIO PROCESS

THE 12 STEPS
BEHIND EVERY BUILD.

Every site is made in the same twelve steps, from your brief to your approval. An AI agent does the build under a designer's supervision; checks and an independent judge stand between it and you. See the packages.

Your sales representative handles the deal. A designer supervises every build before it reaches you.

  1. 01

    Your brief

    You tell us about the business, the look you like and what you need. Every build starts from your own words.

  2. 02

    Facts from your brief only

    Prices, hours, address and services are taken from your brief and nowhere else. Nothing is invented; if a fact is missing, we ask you.

  3. 03

    Niche and competitor research

    We look at how businesses like yours present themselves and what their customers expect to find.

  4. 04

    Design direction

    The look, the type, the colour and the tone are set for your business before anything is built.

  5. 05

    A reference from 213 strong sites

    One site from an archive of 213 strong sites is chosen as the taste reference for layout, rhythm and motion. Your site is built around your content; it is not a copy of the reference.

  6. 06

    Your photos and video

    Your own photos and video go into the build. If a photo is missing, we ask you for it.

  7. 07

    Built by an AI agent, supervised by a designer

    An AI agent writes the site — layout, copy from your facts, motion and code — following the direction and the reference, while a designer supervises the work.

  8. 08

    Technical checks

    The build is checked for broken links, missing content and layout faults, on phone and on desktop.

  9. 09

    An independent judge, bar 8 out of 10

    An independent judge, not the builder, scores every build against an 8 out of 10 bar. Below it, the build goes back for rework and the designer reviews it.

  10. 10

    Security

    The site is checked for common security faults — exposed secrets, unsafe forms, missing protections — before it reaches you.

  11. 11

    Speed and mobile

    Load speed and phone layouts are measured and tuned, not assumed.

  12. 12

    Preview and your approval

    A person at the studio reviews the preview, then you see it privately and ask for changes. Nothing goes live until you approve it.

The build gets you started.
What keeps the business moving?

Explore ongoing help Put us to work ↗

[Behind the price]

WHAT WE COMMIT TO

You are paying for agreed work: the pages, functions and revisions your business needs.

[THE SCOPE]

MORE WORK.
MORE CAPABILITY.

The higher the package, the more capabilities and work are included. Extra work gets a separate quote before it starts.

[THE PROCESS]

FEWER
UNNECESSARY STEPS.

A clear workflow and a twelve-step process help us move from your brief to the finished result. Scope, price, timeline and revisions are agreed for your project.

[THE HANDOVER]

YOUR WEBSITE.
YOUR CODE.

You receive the files and can move to another hosting provider. You decide where and how to use your website.

See what you own ↗

[FROM AGREEMENT TO HANDOVER]

Brief → Quote → Payment → Build → Review → Revisions → Handover.

You can view the website during development. Ultra shows the homepage first, followed by the remaining pages.

[LET’S PUT IT TO WORK]

TELL US WHAT
NEEDS TO WORK.

Put your business needs in the brief. We recommend a package and send a fixed quote.

The brief does not commit you to a purchase.

Start my brief